“Now is the time to move fast and make changes. It is time to take the opportunities from the timid” we were told by Tim Routsis CEO of Cosworth at Imagination’s experience forum…
Our guest post, just published on Wired UK argues that Real Time has been superceded by Next Time – the ability to filter vast amounts of Real Time data to predict the future.
Imagination’s highly anticipated creativity event is fast approaching, and across the country, senior representatives from some of the world’s most innovative brands are likely to be pondering the very meaning of “creativity” and “how important it is to their business” in preparation for the big day.
… that it depends who you ask. And if you ask a panel of experts from Facebook, Nokia, Reuters and Microsoft, you will get a surprisingly candid and very interesting set of replies…
Management theory places lots of stress on innovation and there is no doubt that the global and regional economy could do with some help right now. But are the businesses we work in day in and day out really fostering and delivering creativity?